EQQUALBERRY Bakuchiol Plumping Serum

WHAT IT IS
Bakuchiol Plumping Serum is a skin-boosting serum formulated to plump the skin and tighten the appearance of pores using bakuchiol — a gentle, plant-derived alternative to retinol. This serum supports smoother, firmer-looking skin while improving texture and elasticity without irritation.

HOW TO APPLY
After cleansing and toning, apply a few drops of the serum to clean, dry skin on the face and neck. Gently pat or smooth in until fully absorbed. Use once or twice daily, morning and/or evening. Always follow with sunscreen during the day.

TEXTURE
Lightweight, fast-absorbing serum that layers comfortably under moisturizer and sunscreen without leaving a sticky or heavy feel.

KEY BENEFITS
Helps visibly plump the skin, tighten the appearance of enlarged pores, and improve texture and elasticity. Provides hydration and supports smoother, more refined skin with continued use.

THE SCIENCE BEHIND
Bakuchiol is a botanical alternative to retinol known for its anti-aging and skin-smoothing properties. It helps enhance collagen production and supports turnover of surface skin cells, contributing to firmer, more supple skin. Unlike some retinoids, bakuchiol is generally well-tolerated and suitable for sensitive skin, making it a great option for those seeking youthful, balanced skin without irritation.